User-Centred Designer | Web & Digital Design
Engaging audiences through functional and visually compelling experiences
Heyo! I'm Andreea, an experienced and passionate creative who believes that design is not just about creating beautiful experiences but also about solving problems. My specialisation lies in creating attractive designs that blend form and function, ensuring that every project not only looks awesome but also communicates effectively and drives product success.
Engaging audiences through functional and visually compelling experiences
Heyo! I'm Andreea, an experienced and passionate creative who believes that design is not just about creating beautiful experiences but also about solving problems. My specialisation lies in creating attractive designs that blend form and function, ensuring that every project not only looks awesome but also communicates effectively and drives product success.
Continuously seeking to improve and adapt, I have built a strong software skillset comprising the Adobe CC Suite and other platforms such as Figma, Canva and the MS Suite, with a strong interest in further pursuing motion graphics and other areas of UX design.
My portfolio showcases a wide range of styles and disciplines, from branding to digital design. I’m particularly passionate about web design and digital experiences, having successfully redesigned websites for both established companies and start-ups, resulting in increased engagement and improved brand trust.
My portfolio showcases a wide range of styles and disciplines, from branding to digital design. I’m particularly passionate about web design and digital experiences, having successfully redesigned websites for both established companies and start-ups, resulting in increased engagement and improved brand trust.
In my current role, I work closely with marketing and web development teams to deliver thoughtful, efficient solutions that address client challenges while consistently exceeding expectations for quality and delivery.
Curriculum Vitae:
Education:
✤ BA (Hons) in Graphic Design - First Class
University of Worcester, Worcester, UK
September 2019 - May 2022
First Class Award
✤ A-Level in Industrial Design
Romulus Ladea Visual Arts High School Cluj-Napoca , Romania
September 2016 - May 2019
✤ BA (Hons) in Graphic Design - First Class
University of Worcester, Worcester, UK
September 2019 - May 2022
First Class Award
✤ A-Level in Industrial Design
Romulus Ladea Visual Arts High School Cluj-Napoca , Romania
September 2016 - May 2019
Certifications:
✤ Codecademy Learn HTML Course
Credential ID: 6697DA828C
July 2024
✤ Codecademy Learn HTML Course
Credential ID: 6697DA828C
July 2024
Work Experience:
✤ Graphic Designer
The Dynamize Group
July 2022 - Present
Worked in a creative agency alongside the marketing and development teams, creating effective and intuitive web, digital and print materials for several established clients and start-ups.
✤ Graphic Designer
The Dynamize Group
July 2022 - Present
Worked in a creative agency alongside the marketing and development teams, creating effective and intuitive web, digital and print materials for several established clients and start-ups.
- End-to-end project and client management, overseeing projects from discovery meetings through to client offboarding.
- Producing project proposals and service level agreements (SLAs) across design and development projects.
- Creating data-driven infographics highlighting growth and pain points for quarterly leadership meetings with the CEO and Director.
- Working closely with the marketing team to design promotional campaigns aimed at lead generation.
- Development and delivery of all design outputs, from initial research and concept creation to client presentations and design walkthroughs.
- Leading initial client meetings and design review sessions.
✤ VOLUNTEER ARtworker/Designer
Romulus Ladea Visual Arts High School - Cluj-Napoca
May 2016
Volunteered at the annual CivicArt live painting event in Cluj-Napoca, supporting the local visual arts high school while helping raise awareness and funds for future student projects. Contributed to the creation of a large-scale perspective floor mural designed to engage the public and promote the school’s goals.
✤ Artworker / Painter
Freelance - Cluj-Napoca
2016 to 2019
Designed and created bespoke, handmade paintings on electric guitars for musicians based in Cluj-Napoca, collaborating closely with clients to deliver personalised, high-quality pieces.
✤ voLUNTEER Painter
Paediatrics Hospital 3 - Cluj-Napoca
June 2019 to July 2019
Designed and painted murals within the paediatrics hospital to enhance the environment and create a warmer, more comforting atmosphere for young patients.
- Collaborated as part of a volunteer team to paint hospital halls and rooms, creating a more welcoming and child-friendly space.
- Our team successfully repainted five floors and over 100 rooms in the paediatric wing with cartoon characters and animal-themed landscape illustrations, supported by project sponsors.
- Received overwhelmingly positive feedback from hospital staff, patients, and families, with many children expressing enthusiasm for the new environment, helping to improve their hospital experience.
✤ Logo Designer
Freelance - Cluj-Napoca
May 2016
Designed a custom logo for the band Grid 33 after being approached by the lead guitarist in May 2016, working closely with the client to create a distinctive and meaningful visual identity.
- Producing project proposals and service level agreements (SLAs) across design and development projects.
- Creating data-driven infographics highlighting growth and pain points for quarterly leadership meetings with the CEO and Director.
- Working closely with the marketing team to design promotional campaigns aimed at lead generation.
- Development and delivery of all design outputs, from initial research and concept creation to client presentations and design walkthroughs.
- Leading initial client meetings and design review sessions.
- Ensuring smooth transitions from design to development, liaising closely with developers on functionality, plugins, timelines and asset handover.
- Responding to design-related support tickets in a timely and efficient manner.
- Collaborating cross-functionally to prioritise tasks and meet client expectations.
- Generating invoices and managing invoice follow-ups.
- Handling customer service enquiries and delivering product sales pitches to prospective clients.
- Responding to design-related support tickets in a timely and efficient manner.
- Collaborating cross-functionally to prioritise tasks and meet client expectations.
- Generating invoices and managing invoice follow-ups.
- Handling customer service enquiries and delivering product sales pitches to prospective clients.
✤ VOLUNTEER ARtworker/Designer
Romulus Ladea Visual Arts High School - Cluj-Napoca
May 2016
Volunteered at the annual CivicArt live painting event in Cluj-Napoca, supporting the local visual arts high school while helping raise awareness and funds for future student projects. Contributed to the creation of a large-scale perspective floor mural designed to engage the public and promote the school’s goals.
✤ Artworker / Painter
Freelance - Cluj-Napoca
2016 to 2019
Designed and created bespoke, handmade paintings on electric guitars for musicians based in Cluj-Napoca, collaborating closely with clients to deliver personalised, high-quality pieces.
✤ voLUNTEER Painter
Paediatrics Hospital 3 - Cluj-Napoca
June 2019 to July 2019
Designed and painted murals within the paediatrics hospital to enhance the environment and create a warmer, more comforting atmosphere for young patients.
- Collaborated as part of a volunteer team to paint hospital halls and rooms, creating a more welcoming and child-friendly space.
- Our team successfully repainted five floors and over 100 rooms in the paediatric wing with cartoon characters and animal-themed landscape illustrations, supported by project sponsors.
- Received overwhelmingly positive feedback from hospital staff, patients, and families, with many children expressing enthusiasm for the new environment, helping to improve their hospital experience.
✤ Logo Designer
Freelance - Cluj-Napoca
May 2016
Designed a custom logo for the band Grid 33 after being approached by the lead guitarist in May 2016, working closely with the client to create a distinctive and meaningful visual identity.
- Collaborated with the band to exchange ideas and translate their vision into strong design concepts
- Incorporated client feedback throughout the process to ensure alignment and satisfaction
- Delivered a final logo through a collaborative, client-focused design process
- Incorporated client feedback throughout the process to ensure alignment and satisfaction
- Delivered a final logo through a collaborative, client-focused design process
Software:
✤ Adobe XD/ Figma
✤ Adobe Photoshop
✤ Adobe Illustrator
✤ Adobe InDesign
✤ Adobe After Effects & ME
✤ Microsoft Word
✤ Microsoft PowerPoint
✤ Elementor/ Divi/ Wix/ Shopify/ WordPress
✤ Adobe XD/ Figma
✤ Adobe Photoshop
✤ Adobe Illustrator
✤ Adobe InDesign
✤ Adobe After Effects & ME
✤ Microsoft Word
✤ Microsoft PowerPoint
✤ Elementor/ Divi/ Wix/ Shopify/ WordPress
Skills:
✤ Web Design
✤ Typography
✤ Branding Design
✤ Print Design
✤ Illustration & Lettering
✤ HTML5/ CSS
✤ Web Design
✤ Typography
✤ Branding Design
✤ Print Design
✤ Illustration & Lettering
✤ HTML5/ CSS
